Artificial intelligence can be treated in different ways: it can be feared, it can be admired, it can be loved and hated, and sometimes it can experience the whole range of emotions at the same time. But there is a rational and objective fact: AI tools actively fill our lives - from work to home life, so there is no point in ignoring and denying them. But it is very useful to make friends and master the benefits of modern technologies!
How AI is generally useful to humans
It is still somewhat premature to claim that AI bots will soon replace humans and predict the rise of machines, but it is definitely worth looking into the eyes of the obvious and recognizing the strengths of artificial intelligence that can be used for the benefit of humans. The main advantages and benefits of AI:
- Bots help to calculate some indicators faster and more accurately; This is especially true for businesses, where it is important to be able to quickly and clearly predict risks and growth points. A person, even with the help of specialized programs, will do this for several days, and with an AI bot, the work will go much faster, and instead of several days, it will take only a few hours.
- AI saves human resources and saves time. In some cases, routine tasks are almost impossible to abandon, because they lay the foundation for further work and other activities, and sometimes these tasks take up the bulk of the time and resources that people could spend on more promising goals. To unload from routine, AI comes in handy, which can take on some of the primitive work.
- Artificial intelligence systems provide more personalized study of others based on their purchase history and online publications, which can be useful, for example, for businesses to make personalized offers to customers. Tracking this information manually is extremely tedious and time-consuming, but with AI monitoring, everything will happen instantly! At the same time, the bot will not only collect dry data, but even compare it and draw conclusions.
For which areas of business is AI most relevant today
Bots communicate with clients, draw designer advertising, and develop business plans. Here are three more areas where artificial intelligence can help companies:
- In the selection of tender participants. Bots can process applicants' questionnaires, assess them for compliance with the criteria and divide them into categories. Similarly, AI can help with the preparation of terms of reference for sending its own applications for participation in third-party tenders — for this, it only needs templates of old letters and documents with early projects.
- In drawing up a content plan for social networks. Employees set the bot a topic on which to come up with content options, and it gives a list of ideas. With the help of such a tool, you can also compose part of the content itself, for example, the texts of publications or scripts for videos.
- In quick response in chats with customers. A person is physically unable to quickly and efficiently perform several tasks at the same time, and sometimes because of this, the client suffers, who waits for an answer to his question in the chat for hours. Bots help solve this problem by generating canned answers to popular questions. To do this, the AI gets access to basic information about the company's products or services, and if possible, it is also provided with examples from past dialogues with each of the customers.
How to Implement AI in Business and Not Scare Employees
First of all, it is important to understand whether the business is really ready for changes in work, and then identify areas that could be positively affected by artificial intelligence. Also, most importantly, remember that, despite the development of bots, people remain the main resource of business!
To prepare your team to modernize their workflows, the first step is to convey the idea that AI is not a way to replace human employees, but an opportunity to simplify their tasks. Bots are a chance to improve the quality of work and increase its efficiency. After an important conversation, the manager's task is not to leave employees on a free float and explore the possibilities of artificial intelligence, but to help them undergo high-quality preparation in working with bots (you can hire external specialists or pay for online courses for the team).
Remember that there will be no abolition of artificial intelligence and a return to the previous formats of work. The world is changing every day – accept this fact and meet it halfway. The sooner you find common ground with AI systems and the benefits of working with them, the easier it will be for you to adapt in the future and stay afloat as a successful business owner.
